Wednesday, September 18, 2013

Hidden Consequences

Here's another video from my organization, the Rainforest Alliance. This one shows the hidden consequences behind our purchasing decisions -- bringing to light the deforestation and habitat disruption caused by conventional farming of tropical agricultural products. What can we do to help? Pledge to look for certification seals like the Rainforest Alliance when shopping and pass this video on to anyone who might benefit from this message.

If any readers live in New York City, the Rainforest Alliance is going to be in the Union Square Pavilion this Saturday. I won't be there, but there will be guest chef samplings, contests and staff to help explain the meaning of certification.

For those of you not in New York, several RA-certified brands like Balance Bar and Yogi Tea are also offering discounts this week, which I wanted to pass on to you all.

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